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With so many veterans returning from battle and to jobs they left, be it administration, senior administration positions or enterprise owners the navy touts the veteran’s capability to guide a group. 3. Gathering info: this stage is predicated on the idea of selling audit. After performing the audit of the macro-surroundings by analyzing the STEP factors (social, technologic, financial and politic), we must always turn the main focus upon the immediate extern surroundings (the micro-surroundings) and analyze the competitive surroundings, the prices and the market. Lastly, we will conclude with the SWOT evaluation, by this manner we could have a …